Case Study
Ok Google, let's roll
We created custom photos, videos and web experiences for a vast catalogue of Google products & services. We conceptualized an immersive idea to build a store and worked with a set designer from Hollywood to recreate Google London, the only existing Google store in the world at the time.
Selling Out
The in-store simulation helped explain the do's and don'ts of selling Google products & services.
We are event planners!
Sort of true. Google asked for this booth to be everything except an event booth in order to create a buzz. We conceptualized a lifesize Google Cardboard for the Google Booth, equipped with virtual reality cardboard headsets where you could "Chill With Will" (Will Ferrell) as talks about Google products. We ended up with a unique 360° video of Google's campus and branded takeaways.
We got hammered
Nails nailed, bolts fastened—the physical form measures in at a girthy 17'-18" x 18'-0".
And got Carded
At the (non)event event, retail associates visited the Google campus virtually via "Google Cardboard" headsets while listening to key messages about Google products and services.
