Case Study

Harvest Snaps

Harvest Snaps
 

Director of Taste

The initial pitch: Meet the new Director of Taste, Harvey Snap (Fred Armisen). With the rollout of new flavor profiles, we conceptualized a fun, comedic, viral campaign to socialize with new and existing demographics

Harvest Snaps
 
 
Oh snap!

After Harvest Snaps hired a new CMO, however, they wanted to move fast on a rebrand. We planned, casted and commissioned a one day shoot with three photographers, two filmmakers, two sets, twenty models and eighteen products to create them catalogue of assets for a campaign. Then we coded the site. Isn't that a lot to chew on...

 
 
Harvest Snaps 30 second promo
 
 
Munch Better

As the healthier snack alternative, Harvest Snaps needed a powerful tagline to promote their message. We decided, much better = munch better ♥

Harvest Snaps
 
 
Harvest Snaps
 
 
Bean there, done that

A new digital & social presence emphasizing taste and fun.

 
Harvest Snaps
Harvest Snaps
Harvest Snaps
Harvest Snaps
Harvest Snaps
Harvest Snaps